Highlighting interesting ideas.
The company’s new e-commerce site is part of a change in strategy for its online sales channel, which we developed together with Èmfasi Digital Communication.
We started working with MY DRAP halfway through last year, with the objective of guiding the design and concept for the company’s products towards a new branding strategy.
We designed a catalogue that presented WO and also took a look back at the designer’s other recent creations.
We worked on a new value proposition that reflects the company’s business activity and identity based on communication, people and a culture of innovation.
With design and art direction by Nomon Design, the catalogue radiates from all four corners the essence of this collection
Kriskadecor that has been around for more than 90 years and has innovatively taken a traditional product (metallic curtains) and turned it into a design and decoration feature.
We at Nomon Design designed the packaging and recipe books for the new collections, as well as the concept and design for point of sale.
It is colourful, emotional and very personal and brings each of its products to lovers of cooking who want to enjoy the most delicious dishes every day.
The name is often the customer’s first experience of the brand, so what are the most important considerations in the search for the perfect name?
To give a brand visibility, we have to translate strategic decisions into tangible and discernible elements for the target audience.
The invisible dimension of a brand consists of a strategic foundation that defines its mission, vision and values.
Brands, just like icebergs, have surface elements that are visible, but it is what we can’t see that conceals the deeper meaning.
A key component in communication for connecting the offline and online worlds.
Some companies have taken advantage of the city’s potential by linking brand Barcelona to their business strategies.