At the beginning of 2020 we could already foresee that it would be a year full of ideas and…
9 March 2020
At NOMON we encourage the collaboration between agencies and universities or business schools. We think it is key to…
12 February 2020
In 2013 we started collaborating with Exit Fabrics (formerly named Exit Solutions), creators and manufacturers of technical upholstery since…
14 January 2020
Over six months ago we launched our new branding with the aim to adjust our image to our current…
12 December 2019
You often hear that, for a brand to make sense for the user, it needs to have a well-established…
11 October 2019
On June 19th we participated, alongside our client Zicla, in Barcelona Design Week by organising an in-house event in…
23 July 2019
In 2015 we started working with , a non-profit foundation which has been fighting food waste since 2014, while…
2 July 2019
With over 25 years of experience specialising in assembly of stands and events, MAC Group needed a new corporate…
21 May 2019
Coinciding with the anniversary of its 100-year history, Mercerizados Guasch decided to reformulate the naming of the group’s brand.…
28 January 2019
We are starting a new year sharing this new project which we created from scratch: the brand identity of…
18 January 2019
At the end of year 2018 we won the competition for the design of the new image for the…
6 November 2018
For the last couple of years, we have been part of the brand image project of the Texia Group…
8 October 2018
DAY DRAP is the brand of TEXIA group tailored for the Retail & Professional channel. Individual tablecloths and resined…
1 April 2018
How would you help strengthen the corporate branding strategy of a large company? With 40 years’ history and with…
11 January 2018
It has been about a year since Idonea Personal Cosmetics launched onto the market – the unique, innovative dermo-cosmetic…
4 April 2017
In June this year we began collaborating with Sembra. An initiative born out of Semillas Fitó – a family…
18 November 2016
First of all, let’s remind what corporate branding is. Corporate branding is the image we build on top of…
19 October 2016
Quality, innovation, tradition, functionality, colour, flavour, enjoyment … these concepts have all been associated with Le Creuset products since…
22 June 2016
With more than 20 years’ experience, Aridi is a leader in the design and manufacture of office furniture. We have been…
18 May 2016
Food lovers, if you had to characterise yourselves in the kitchen, how would you define yourself? A sybarite? A…
11 January 2016
The name is the central message of the brand and the element with the longest lasting duration. Having an appropriate…
18 November 2015
As we have discussed in previous posts, a company’s brand consists of two dimensions: the invisible, which provides the brand…
17 September 2015
So, what do we consider when we develop a corporate branding strategy? The first and main thing is, we…
17 July 2015
Belone, located in Aveiro, dubbed “the Venice of Portugal”, is a company that designs and manufactures modular office furniture…
10 July 2015
In the last post, Brands are like icebergs, we looked at the two dimensions that make up a brand and…
23 June 2015
If you’ve ever been lucky enough to come across an iceberg, you probably only saw about 10% of its…
29 April 2015
Barcelona is no longer only a city name. Since its opening to the world when holding the ’92 Olympic Games,…
28 January 2015