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Showcasing Zicla’s Branding Strategy at Barcelona Design Week 2019

On June 19th we participated, alongside our client Zicla, in Barcelona Design Week by organising an in-house event in…

23 July 2019

Packaging design for es im-perfect®, a brand that fights food waste

In 2015 we started working with , a non-profit foundation which has been fighting food waste since 2014, while…

2 July 2019

Brand strategy and brand identity for MAC Group

With over 25 years of experience specialising in assembly of stands and events, MAC Group needed a new corporate…

21 May 2019

Digital communication and corporate manual for Texia

Coinciding with the anniversary of its 100-year history, Mercerizados Guasch decided to reformulate the naming of the group’s brand.…

28 January 2019

Corporate identity for A-Moreira Consulting

We are starting a new year sharing this new project which we created from scratch: the brand identity of…

18 January 2019

Winners of the communication competition for Foods & Wines from Spain

At the end of year 2018 we won the competition for the design of the new image for the…

6 November 2018

MY DRAP Professional Branding: Now in their new website

For the last couple of years, we have been part of the brand image project of the Texia Group…

8 October 2018

Branding strategy for DAY DRAP, the everyday detail

DAY DRAP is the brand of TEXIA group tailored for the Retail & Professional channel. Individual tablecloths and resined…

1 April 2018

Corporate branding strategy for LEDS C4

How would you help strengthen the corporate branding strategy of a large company? With 40 years’ history and with…

11 January 2018

Success in the first year of Idonea

It has been about a year since Idonea Personal Cosmetics launched onto the market – the unique, innovative dermo-cosmetic…

4 April 2017

A new corporate branding for Sembra

In June this year we began collaborating with Sembra. An initiative born out of Semillas Fitó – a family…

18 November 2016

Zicla: branding strategy to establish how to communicate value

First of all, let’s remind what corporate branding is. Corporate branding is the image we build on top of…

19 October 2016

Editorial design: Le Creuset personality in the new catalogue

Quality, innovation, tradition, functionality, colour, flavour, enjoyment … these concepts have all been associated with Le Creuset products since…

22 June 2016

Editorial design: One by Aridi is more than a catalogue

With more than 20 years’ experience, Aridi is a leader in the design and manufacture of office furniture. We have been…

18 May 2016

Corporate Branding for Le Creuset: A strategy with a personality

Food lovers, if you had to characterise yourselves in the kitchen, how would you define yourself? A sybarite? A…

11 January 2016

In search of the perfect name

The name is the central message of the brand and the element with the longest lasting duration. Having an appropriate…

18 November 2015

What we can see of the brand

As we have discussed in previous posts, a company’s brand consists of two dimensions: the invisible, which provides the brand…

17 September 2015

Corporate branding for Idonea, targeting the farmacy retail channel

So, what do we consider when we develop a corporate branding strategy? The first and main thing is, we…

17 July 2015

Branding for Belone, office furniture from Portugal

Belone, located in Aveiro, dubbed “the Venice of Portugal”, is a company that designs and manufactures modular office furniture…

10 July 2015

What we can’t see of the brand

In the last post, Brands are like icebergs, we looked at the two dimensions that make up a brand and…

23 June 2015

Brands are like icebergs

If you’ve ever been lucky enough to come across an iceberg, you probably only saw about 10% of its…

29 April 2015

Why is Barcelona such a big hit with brands?

Barcelona is no longer only a city name. Since its opening to the world when holding the ’92 Olympic Games,…

28 January 2015

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