We conceptualised and designed the winning bid for the annual brand image commission for the food events organised around the world by the ICEX brand Wines from Spain.
In line with the objectives set out by ICEX in the commissioning brief, we developed two graphic ideas based on the concept of, firstly, linking wine to its geographical origin and, secondly, combining wines with products.
To show off the quality and diversity of our wines and our food, we chose very tasteful images of our most iconic products. We wanted to add character to the ideas by using a unique colour scheme that brought together the colours of the different wine varieties with the brand’s corporate colours.
Plus, we designed the logo for the Wines from Spain Awards’18 and the identifying stamps for the winning companies.