For over 25 years, Roll Drap’s products have been used in Martín Berasategui’s kitchens daily. This is the reason why the world-renowned chef did not hesitate to star in the newest communication campaign, recommending the brand’s 100% cotton innovative textile solutions with technical finishes.
We conceptualized and defined the art direction for this communication campaign, both for photography and audio-visuals, coinciding with the launch of the Roll Drap rebranding and its e-commerce.