Winners of an ADG Laus Silver Award in Art Direction and two Inbooks in Branding and Laus Aporta
At the latest edition of the ADG Laus Awards, we were honoured with a Silver Laus in Art Direction for our work for Athos, a brand by the TEXIA Group.
In addition, we received an Inbook in the Branding category for the Athos rebrand, and another Inbook in the Laus Aporta category for the strategy, rebranding and communications project developed for the social enterprise Mescladís.
An art direction that speaks the language of haute cuisine
The art direction had to convey the exclusivity of Athos textiles and their connection to haute cuisine. More than simply showcasing products, we sought to visually narrate a story of craftsmanship, contemporaneity and excellence. Each image is a tribute to detail, know-how and the intrinsic value of the fabric.
We created an art direction that reflects the visual style of haute cuisine, highlighting the detail and excellence of the materials. We positioned Athos on the same level as the haute cuisine universe, reinforcing its differentiation in the textile sector. A visual language that speaks not only of luxury, but also of tradition, authenticity and modernity.
We applied this art direction comprehensively across the product catalogue, corporate website and all digital communications, ensuring visual consistency and reinforcing the brand’s premium perception.
This award in art direction recognises the sensitivity, technical rigour and visual coherence that guided every creative decision of the project.
Two ADG Laus Inbooks for our projects with Athos and Mescladís
Athos: a new identity aligned with haute cuisine
Athos is a company with over 30 years of experience in artisanal table linen for fine dining, based in Alcoy. It forms part of the TEXIA Group, with whom we have collaborated for nearly a decade, working across all their brands at three levels: strategy, corporate branding and communication—adapting our approach to the specific nature of each.
Athos required a rebranding aligned with the group’s new strategy—one that would consolidate its image as a textile brand for haute cuisine while enhancing its artisanal nature, combined with a modern, exclusive and internationally-oriented character.
We implemented the new branding across their textile products and all corporate materials, both print and digital, ensuring a coherent and memorable brand experience.
Mescladís: a rebranding that strengthens identity and community ties
Mescladís, a social organisation that champions the right to migrate with dignity and promotes inclusion through gastronomy, needed a new authentic brand identity and a visual narrative that would amplify its message, reinforce its reputation and connect more strongly with its community.
With Mescladís, we redefined the narrative and visual language to better reflect its mission. We renamed the organisation as a “social producer“, a generator of opportunities with an identity based on diversity, collage, and a circular brand architecture that highlights its impact.
The new positioning and branding is now being implemented across all areas of activity, restaurants and communication—both offline and online—resulting in a powerful, transformative and coherent brand experience.
Nit Laus 2025: a night to celebrate the creative community
The 55th edition of the ADG Laus Awards set a record with over 1,300 projects submitted. The ceremony, held at the iconic Aribau Cinemas and hosted by Raquel Ferri, treated us to an unforgettable evening, featuring live music from Bru Ferri and the voice that has become the signature of the Laus: Clara Mas.
After the awards ceremony, the celebration continued at the Fàbrica Moritz, the epicentre for creatives, designers, agencies and students to come together. A memorable evening that reaffirms the value of design as a transformative discipline and a driver of innovation.
The entire NOMON DESIGN team would like to congratulate all the awarded agencies, studios, professionals and students, and especially:
El Celler de Can Roca, Laus Award for Companies and Institutions
Mario Eskenazi, Laus Honour Award
You can discover all the winning projects at: https://adg-fad.org/laus/premiados
Thank you to the jury for recognising our work, to our clients for their trust, and to the entire team at NOMON DESIGN for making it possible.
And above all, thank you to the ADG-FAD team for continuing to champion a space that celebrates the value of design and recognises the work of an entire creative community—with excellence and professionalism.
