Our commitment to the Lab d’Acció Social Blanquerna

We developed a communication strategy and designed graphic materials to promote the VICTOR-IA Project by Fundación Quiero Trabajo. VICTOR-IA is a digital mentoring tool aimed at promoting the socio-labour inclusion of women at risk of exclusion.

Our proposal emotionally connected the organisation with businesses, fostering new partnerships and promoting the project’s social impact.

We collaborated with Fundació Mescladís to redesign the communication strategy for their Empleadís Project, which focuses on employment mediation between the Horeca sector and social organisations.

With the slogan “We connect culinary talent with the Horeca sector,” we defined a new communication concept applied to their landing page and other corporate communication materials.

We developed a communication campaign for the Rehabitem Project by Fundació SER.GI, which supports individuals at risk of social exclusion in Girona.

The campaign’s main goal was to encourage property owners in Girona to make their vacant homes available for social rent through the Rehabitem Project, increasing the housing supply.

The slogan, “We renovate your home so it can be a social rental,” highlighted rehabilitation as an opportunity for property owners, addressing the paradox of many empty homes coexisting with homelessness.

We collaborated with Fundació El Llindar, a School of New Opportunities for young people, to define the communication strategy for their new educator training project, El Llindar Lab.

The branding concept drew inspiration from the multiple meanings of the word “llindar” (threshold), focusing on its definition as “the extreme value of a magnitude that, when exceeded, changes the characteristics of the established system.”

The aim was to push the boundaries of the current education system to prevent school dropout. The project’s slogan was: “We live education expansively.” The art direction reflected educational environments, with a colour palette of blue and fluorescent green to appeal to both young people and educators.

We collaborated with Fundació DAU, which focuses on providing employment opportunities for individuals with mental health challenges.

We designed an internal communication campaign titled “We All Build DAU” to redefine and share the foundation’s values with employees, fostering team cohesion.

The concept revolved around the foundation’s name (DAU, meaning “dice” in Catalan) and its graphic representation. We created a perforated die featuring the foundation’s values, which employees assembled and placed in a shared space. This collective activity highlighted the most representative values of the organisation and became the foundation for other materials, such as a welcome pack for new employees.

We designed a communication piece for Acció Social Escola Pia, aimed at engaging their community in a solidarity-focused event centred around a fun run.

Using the concept that “many grains of sand create new opportunities,” we developed an illustrated poster that emotionally resonated with the audience, encouraging collaboration and participation while showcasing the organisation’s social initiatives.

Our first collaboration was with Salut Mental Catalunya, for whom we created an outdoor campaign to raise awareness about supporting individuals facing mental health challenges.

The campaign aimed to emphasise the high likelihood of experiencing mental health conditions while promoting the idea that, with support, they can be overcome. The goal was to reduce isolation, foster autonomy, improve relationships, and generate financial resources for the organisation.

The campaign’s slogan was: “Sometimes I lose my way. But if you help me, I’ll find my direction again.”